Senior Marketing Specialist

CME

Anywhere Remote only

Full time

PR, Advertising & Marketing Careers

Apr 28

This is a remote position.

We are looking to recruit a Senior Marketing Specialist with proven experience in the wellness field.

Your responsibilities would include:

  • Actively contribute to developing CME wellness marketing strategy, key messaging, value proposition, and differentiators.
  • Develop and implement offline and digital marketing plans in tandem with business development and product development, and with the support of internal and external service providers.
  • Manage CME wellness brand’s digital channels and touchpoints, including social media, website, app stores, and e-commerce, establishing their role as an essential engine for growth.
  • Develop sales collaterals, enablement tools, and content aligned with the buying process.
  • Build the marketing automation ecosystem, including customers database, customers journeys, and sales funnel management.
  • Lead on the relation with external service providers, such as the digital agency and Amazon consultant.
  • Identify local partners and build successful relationships to augment the brand’s value proposition.
  • Continuously build marketing intelligence to understand the trends and competitive landscape, and identify key market opportunities.

Requirements

  • Bachelor’s or master’s degree in marketing or related discipline.
  • 8+ years of experience in B2C digital marketing.
  • Skills: CMS, SEO, SEM, PPC, web analytics, social media, email marketing, affiliate marketing, marketing automation, media planning, marketing research, product marketing, communication, e-commerce.
  • Ability to sell ideas well, influence stakeholders, and collaborate with cross-functional teams.
  • Ability to effectively prioritize and manage time to address multiple responsibilities in a fast-paced environment.
  • Excellent English copywriting and verbal communication skills.
  • Meticulous attention to detail.
  • Critical thinker and problem solver.

You must be logged in to to apply to this job.

Apply

Your application has been successfully submitted.

Please fix the errors below and resubmit.

Something went wrong. Please try again later or contact us.

Personal Information

Profile

View resume

Details

CME

REIMAGINE EVERYTHING!

{{notification.msg}}